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Want To Create Awesome Visual Content For Social Media?

Visual Content
You probably are well aware that using eye-popping visual content for your church/ministry on social media channels increases engagement with your audience tremendously. If you have any doubts, look at these statistics below. According to HubSpot:

  • Facebook posts that feature photos account for 87% of interactions on the site. (Source: eMarketer)
  • Tweets with images receive 18% more clicks, 89% more favorites, and 150% more retweets than those without. (Source: Buffer)
  • Even tweets that only have a link to a photo or video receive a boost in retweets averaging 35% and 28%, respectively. (Source: Twitter)
  • In 2014, 70% of marketers planned to increase their use of original visual assets like infographics and memes. Visual content also ranked first among content types marketers want to learn more about. (Source: Social Media Examiner)
Of course the key to designing and sharing great visual content is knowing the appropriate dimensions necessary for each individual social media site (btw, Canva.com does a great job in helping you keep to the necessary image sizes)

Below is a helpful infographic which outlines the various social media image sizes.

(ht: Canva.com)


1 comments:

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