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15 Reasons Why People Use Smartphones


I have been arguing for a while the importance of ministries and churches to be intentional with having a mobile presence (native apps/mobile friendly sites) and communicating in ways that target a person's phone (text messaging/QR codes etc..)

Here are some stats that illustrate how people actually use their smart phones (phone calls not on the list because they are taken as a given.)

  • Send or receive a text – 92%
  • Take a picture – 92%
  • Access the internet – 84%
  • Send a photo or video to someone – 80%
  • Send or receive email – 76%
  • Download an app – 69%
  • Play a game – 64%
  • Play music – 64%
  • Record a video – 59%
  • Access a social networking site – 59%
  • Watch a video – 54%
  • Post a photo or video online – 45%
  • Do online banking – 37%
  • Access Twitter – 15%
  • Participate in a video call – 13%

A person's phone has become their go-to device - are you still ignoring it?

1 comments:

I'm researching for an article I'm writing about using smartphones in ministry... where did you get these stats? I'd love to look more into this.

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