You come out of that brainstorming session...and now you got a boat-load of ideas...but before you move forward you need to ask these questions about your idea:
- Is it understandable
- Is it acceptable
- Is it Is your idea sustainable? How will you fund it and allow it to grow?
- Is it scalable? To what scale of growth would you like to see?
- Is it reproducible? Can others quick understand the concept and run with it?
- Is it doable?