The Internet's Best Practices for Ministry

Welcome to our site. Our mission and dedication is to equip leaders for innovative ministry. Explore. Read. Share.

Welcoming Guests and First Impressions

The sermon starts in the parking lot, and the impression you make for your guests on Sunday morning during the first 10 minutes will be indelible.

Technology and The Church

Leveraging technology for ministry can be an incredible blessing. But it can also be fraught with problems and pitfalls. Learn how to use technology well.

Vision and Leadership

Our God longs for leaders to request of Him to do that which they cannot. Faith filled vision, leadership and risk are key ingredients for ministry.

Preaching and Communication

You know and understand how challenging it is to communicate. It is hard to get and capture people's attention. Learn how to communicate effectively.

Creativity and Innovation

Being creative means asking the right questions and making new associations. Discover new and creative ideas for your ministry.

Churches Are Still So 20th Century!




A just released National study by BuzzPlant, a leading internet marketing firm focusing on the faith-based market segment, shows that churches across America are not taking advantage of the social networking phenomena that has revolutionized interpersonal communications in the 21st Century.
"Thousands of churches are not walking through the unprecedented number of open doors social networking has provided them...To not be proactive in wireless communications today is to not be communicating" says Bob Hutchins, Owner of BuzzPlant,  
The BuzzPlant Study entitled, "How Do People of Faith Use Social Media?", surveyed churches across the country exploring their levels of involvement in the social media explosion which is not only becoming a marketing powerhouse but the point of connectivity between people of all generations. The study showed that while almost half of surveyed churches have some sort of social media presence, such as on Facebook, the vast majority use it poorly or are not committed to maximizing the effectiveness it offers the church to connect with its members and promote the connectedness that people need and are increasingly turning to social networking to satisfy.  Here are some of the statistics:


62% of churches have their sermons on a website or do a pod-cast
28% of the churches surveyed post a blog by their pastor
32% use social media to get feedback from the membership
25% always use social media in the promotion of special church events and activities.

Also the study shows that the larger the church, the more likely it is to use social media to stay connected with its members.

You can download the entire study HERE.

How is your church or ministry using social media?  Or is it?


Creativity Is Messy


Creativity is not neat. It is not orderly. When we are being creative we don’t know what is going to happen next. When we are being creative a great deal of what we do is wrong. When we are being creative we are not efficient.
-Eugene Peterson, Under the Unpredictable Plant, p. 163

Have You Been Googled?


Have you ever "googled" yourself?  Of course you have.  And what did you find?  Chances are as you may be either looking for a church/pastoral position or hiring for one, you've turned to google.  But what are the challenges and potential problems for both the potential candidate and the search committee?

In the Call and Response blog from Duke Divinity school, Carol Howard Merritt discusses the issue of search committees and Google.
This experience has made me wonder: what happens if someone on a search committee Googles the name of a candidate who has been attacked by a vicious blogger? How much will that weigh on the committee’s decision? We can usually control what sort of information we put on the Internet about ourselves, but we cannot control what people say about us. We also have very little legal recourse in these situations (to dig deeper, see Daniel Solove).
How do we lead religious institutions in the Google generation? There are a few possibilities.
First, religious leaders can severely limit their web interactions. Some people have decided that it is too dangerous for one’s reputation to get in the mud of social media. If they do interact, then it’s all business. I respect this decision, but I also think that social media presents incredible opportunities for us to connect with people in authentic and creative ways. I would hate to miss out on that because I’m a pastor. In fact, it seems that I should be involved because I’m a pastor.
Second, we can encourage no-Google policies in our job searches. This is something that Daniel Solove condones, but I’m afraid it is not possible. When an employer is trying to gain as much information about a candidate’s character as possible, then I’m not sure that they can ignore such an important research tool. And even if the search committee did maintain a no-Google policy, the people in the institution or pew will be looking up the name on search engines.

Read the rest HERE