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Is The Era Of FREE Social Media Coming To An End?

Just posted from Beth Kanter's blog:

Last week, Ning, announced a complete end to free services for its users. This includes many, many schools, community groups, and grassroots nonprofits that embraced the free service since it opened its doors in 2007 and will now be forced to pay, or relocate their communities, or say farewell. We've been seeing the end of the era of free social media applications over the past few months. Last November, Causes, a popular and free social networking fundraising application, ditched its Myspace widgets and Ideablob closed its doors.

Are churches and ministries prepared to eventually pay for what is free?  And if that meant keeping their most strategic social media sites up and running (i.e. Facebook), do you think they would be willing to do so? And at what cost?


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